How We Got Here
It started with a question—why do so many people find investment theory intimidating? After years in financial planning and education, we noticed a pattern. People weren't struggling with the concepts themselves. They were struggling with how the concepts were presented.
So we built Dlyze Fraxo to bridge that gap. Not by dumbing things down, but by explaining them better. Our approach grew from workshops in Wicklow to online courses that now reach people across the country. And honestly, we're still refining it based on what we learn from our students.
We're not trying to turn everyone into portfolio managers. But we do think anyone willing to put in the time can understand the principles that drive financial markets—and make more informed decisions because of it.